

#6 - Cristina Gámiz: from AUDITOR to BUSINESSWOMAN, the BUDGET FILTER for CLIENTS
Today we chat with Cristina Gámiz, Co-founder of Marca Condal, a former auditor with a fascinating story about how she made the leap into the business world. Starting in an office in a camouflaged room in her grandparents' house, she began organizing events for the most TOP brands worldwide.
From balancing the books in a multinational to organising events for global brands. Discover Cristina Gámiz's story.
🎙️ From Audits to High-Level Events: The Story of Cristina Gámiz, Co-Founder of Marca Condal
From Financial Consulting to the Creation of Disruptive Events
Cristina Gámiz, co-founder of Marca Condal, never imagined that she would go from being an auditor at a Big Four to organizing world-class events. Her story is a testament to transformation, courage and creativity. In this episode of El Desmurphybrillador , we discover how an analytical mind can become a benchmark in the events industry.
How to Go from a Stable Job to Starting an Events Business?
Starting from a small office in her grandparents' house to managing events for international brands was not an easy path. Cristina shares how she went from analyzing balance sheets to designing unique experiences, and why the leap into entrepreneurship can be the best thing that can happen to someone with vision.
Marca Condal: From Nothing to Working with the Most Exclusive Brands
What makes an event agency go from the uncertainty of the first clients to working with large corporations ? Cristina explains how Marca Condal built a reputation based on quality, creativity and exclusivity.
Dormant Creativity: Are You Born or Made?
Before joining the world of events, Cristina defined herself as a non-creative person. How did she awaken this hidden ability? In the episode, she reveals how events helped her explore a talent she didn't even know about.
The Challenges of the Early Years: Working at Grandparents' Home
It wasn't all glamour and luxury events. In the early days of Marca Condal, clients would meet at their grandparents' house , and sometimes even Cristina's grandfather would come to the meeting. How did this affect the perception of the agency?
When to Say NO to a Project? The Key to Success
One of the secrets of Marca Condal's growth has been learning how to filter clients . Cristina explains why profitability is key and how they have managed to position themselves as an agency that prioritizes quality over quantity .
High-End Events: What Does a Premium Brand Look for in an Agency?
Companies looking for exclusive events don’t want “more of the same.” What sets Marca Condal apart from a traditional event agency? In this episode, we explore how they have designed unique and memorable experiences.
The Secret to Creating an Unforgettable Event
Cristina shares the key ingredients for a resounding success of an event. From planning to execution, every detail counts.
The Future of Marca Condal: Growth, Innovation and Quality
What can we expect in the coming years? Cristina and her team have a clear vision: to continue raising the bar in the corporate events industry.
Listen to the Full Episode
Discover the full story of Cristina Gámiz and how she went from squaring numbers to designing unforgettable brand experiences.