#19 - "If your IDEA IS GOOD, defend it for the THIRD TIME...but no more, I don't give +3 LIVES to an idea"
In this episode, we are joined by José Luis Pinheiro, a consultant for companies such as Coca-Cola and BMW, and an expert in futurology and organizational change.
With his unique style, José Luis brings us a creative and practical vision on how to face the future. With references to pop culture and technology, he shows us the key trends that are revolutionizing the world. Get inspired by his advice and don't be left behind!
"J.L Pinheiro: The future doesn't wait. Either you create it, or it leaves you behind"
The Future of Innovation and Change
Organizational: Keys from José Luis Pinheiro
How Successful Companies Get Ahead of the Future
Change doesn't wait, and companies that don't adapt are left behind. José Luis Pinheiro, consultant to giants like Coca-Cola and BMW , and an expert in futurology and organizational change , brings us a disruptive vision of the future of work, creativity and leadership in companies.
From pop culture references to real-world applications of technology, Pinheiro shows us how current trends are rewriting the rules of the game . If your company wants to lead the next decade, this is the knowledge you need.
What is Organizational Change and Why is it Essential Today?
Organizational change is no longer an option; it is a necessity. But why do so many companies fail when trying to innovate?
Internal resistance: Many employees and managers see change as a threat rather than an opportunity.
Fear of failure: Organizations often focus on avoiding mistakes rather than exploring new possibilities.
Lack of long-term vision: Without a clear roadmap, any transformation remains just good intentions.
According to Pinheiro, the problem is not only the change itself, but the mentality with which it is approached . The key is to combine psychology, philosophy and strategy to design evolution processes that really work.
Creativity as a tool for business transformation
One of the most powerful points of José Luis Pinheiro's thinking is the role of creativity in innovation. According to him, creative people face more rejections than successes, but it is precisely this resistance that drives the best ideas .
How Companies Can Foster Internal Creativity
Encourage divergent thinking: Don't kill an idea just because it doesn't fit with the company's current vision.
Integrate creativity into decision-making: Creatives must be at the strategic tables, not just in marketing campaigns.
Accept risk as part of the process: If you just play it safe, you will never generate real innovation.
In a world where companies seek disruption, creativity is no longer a luxury, but a strategic driver of transformation .
Business Futurology: How to Prepare for 2051
Pinheiro not only studies the present, but also analyses where we are heading . According to him, the future of companies will be marked by:
Reduced and more automated work: Three- or even two-day workweeks will become the norm thanks to AI and automation.
Greater emphasis on philosophy and critical thinking: Companies will look for profiles that know how to question and find answers beyond data .
Diversity and extreme customization: From technology to organizational culture, the future will be tailored to each individual .
In this context, companies that do not anticipate these trends will disappear .
Business Events and Experiences of the Future: A New Paradigm
If companies really want to transform their culture, they must leave traditional events behind. Pinheiro proposes a completely disruptive vision, where team building experiences and conventions are authentic journeys of personal and professional transformation .
How to Design the Corporate Event of the Future
Immersive and unconventional environments: No more hotels and auditoriums, but experiences on islands, in nature or in completely unexpected environments.
Silence and reflection as central axes: Not everything has to be noise and presentations; silence and introspection can be more powerful than any keynote.
Integrating Bioinspiration: Applying Natural Principles to Improve Leadership, Innovation, and Decision Making.
The Revolution of Artificial Intelligence and Human Work
AI is no longer the future, it is the present. José Luis Pinheiro makes it clear that companies must make an intelligent and strategic transition towards a model where AI and human creativity coexist.
How to do it without losing the human touch?
Automate the repetitive and empower the human: Machines should be responsible for efficiency; humans, for innovation and strategy.
Training in new skills: Business education should focus on adaptability, critical thinking and creative problem solving .
Embrace change without fear: AI is not the enemy; it is the greatest opportunity to unleash human potential.
Are You Ready for the Future?
The question is not whether change will come , but whether your company will be ready for it . José Luis Pinheiro makes it clear that the rules of the game have changed and that only those who dare to challenge the limits will be able to lead the new era.
Creativity, innovation and adaptability will be the pillars of success. Will you continue to watch change from the sidelines or become the architect of the future?